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Dress for Diwali

Oct/07/2023 / by Team Seema
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Our fashion expert weighs in on what they’re looking to buy to celebrate the festival

Though Diwali will be celebrated in November this year, fashionistas are already picking out their looks for the upcoming festive season. To find out what’s trending this year, we spoke to Subikksha Balaje, founder of jewelry brand Goldstories. She’s scouted out multiple looks from some of her favorite retailers for the festival. Here’s a sneak peak at what she’s thinking and the jewelry from her line that best compliments it. 

“During the daytime, especially for the pooja and while keeping up with the kids, comfort is key. Therefore, I usually opt for a simple yet traditional look. This year, I’m thinking of a linen Kurta set.” 

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“As the evening approaches and the festivities begin I indulge in a more grander look. I have been eyeing this stunning gold saree by Raw Mango and to complement its look, the Goldstories Mandala collection, particularly the Kala ring in onyx or the new carnelian make perfect additions.” 

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“Since there’s often a Diwali party at one of our friend’s houses, I like to have a third look ready. Typically, it’s a contemporary or fusion ensemble. Right now, I’m considering a kaftan from Masaba, which allows me to comfortably hang out with friends and enjoy the festivities while still looking festive. 

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For this look, I’d pair it with the Manga pendant with stones. I love the colors black, gold, orange, and red for Diwali. They echo the grandeur and celebratory spirit of the festival.”

Mango Meets Makeup

Sephora founder Sravya Adusumilli combines chemistry with business sense for its first ayurvedic makeup brand

While she was in college studying engineering, Sravya Adusumilli couldn’t find the perfect shade of nude pink lipstick that would show up on her pigmented lips, so she experimented with making her own. After a few science experiments (including one that turned her mother’s kitchen table pink), she perfected the formula for her first product—the Multi-Stick. 

The formula, made with nourishing mango butter and other Ayurvedic ingredients, can be used on eyes, lips, and cheeks — perfect for a college student like Adusumilli who was looking to save money at the time. The key ingredient gave rise to her emerging beauty brand’s name: Mango People. In 2022, the brand was selected for Sephora’s incubator program, which helps new brands learn the ins and outs of selling and merchandising products with the retailer. 

This month, Sephora announced that they will officially be selling the brand online at, making it the first Ayurvedic makeup brand to be sold via the beauty giant. Adusumilli hopes the opportunity brings more inclusivity and healthy ingredients to the beauty world. “I wanted to create a line of products where anyone, no matter the skin tone, can find the perfect shade that accentuates their natural beauty—without compromising on performance and ingredients,” she says. 

Beauty Tricks and Treats

5 products to conjure the Halloween spirit

As spooky season inches closer, there’s no better way to celebrate than with some of our favorite fall favorite makeup and skincare. Here’s just a few of our favorite beauty treats fit for Halloween. 

Peter Thomas Roth Pumpkin Enzyme Mask Enzymatic Dermal Resurfacer

With its slight tingling sensation, this exfoliating mask leaves our skin bright and glowing. The pumpkin smell also puts us in the mood for fall. $60,

Maison Margiela ‘REPLICA’ Autumn Vibes

If your heart is in the mood for some leaf peeping, this light and woody perfume will fit the bill. Fresh fir balsam, cardamom, and cedarwood bring the mountain air closer to home. $85,

tarte Tartelette Toasted Eyeshadow Palette

The latte makeup trend is still going strong this fall, so perfect the look with this warm palette that reminds us of an early fall campfire. $45,

L’Oréal Paris Voluminous Mascara, Deep Burgundy

Deep, autumnal purples were spotted throughout fashion week, and colored mascaras bring the perfect subtle hint of color to any eye look. We love the warm glow from this affordable pick. $11,

Dyson Corrale Hair Straightener

Perfect for every hair type, this innovative straightener uses less heat, which means less breakage. Plus, its cordless design (in this warm autumn color) makes it one of the easiest tools to use. $499, 


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